Press Room
The American Advertising Federation awards GravityFree gold, topping outstanding work from throughout Florida and the Caribbean...
May 16, 2009, Orlando, FL - The American Advertising Federation - 4th District ADDY Awards Gala was truly a red carpet event to remember. The advertising industry's best and brightest were on hand to celebrate outstanding work from throughout Florida and the Caribbean.GravityFree was proud to receive an Gold Addy from amongst Florida and the Caribbean's best firms. The interactive "Project Snowman" was a very unconventional twist on the build-a-snowman concept. The project leveraged the incredible skills of GravityFree's team of developers and their creative director's outstanding vision. "It feels great to be recognized for our work, we put a lot of sweat and tears into Project Snowman and we appreciate the nod", said Sean Lamberger, GravityFree's creative director. "Having carte blanche to create this project made it an absolute blast."
The AAF-Orlando chapter hosted the event at the World Center Marriott, but it was the entire state of Florida that continued to reassert itself as a regional hotbed of advertising creativity with the list of winners spanning the District. Everything from TV and radio spots to print ads and viral campaigns received kudos, but of the over 1550 entries submitted to the District competition, just 109 would win Gold ADDYs on this night.
Sponsored by the American Advertising Federation, the ADDY Awards honor excellence in advertising and cultivate the highest creative standards in the industry. It is the largest creative awards competition in the advertising industry. Because it is the only three-tiered competition, it is commonly agreed that it is the toughest advertising award to win.
About the American Advertising Federation
The American Advertising Federation (AAF), headquartered in Washington, D.C., acts as the "Unifying Voice for Advertising." The AAF is the oldest national advertising trade association, representing 40,000 professionals in the advertising industry. The AAF has a national network of 200 ad clubs across the country. Through its 225 college chapters, the AAF provides 7,500 advertising students with real-world case studies and recruitment connections to corporate America. The AAF also has nearly 100 blue-chip corporate members that are advertisers, agencies and media companies, comprising the nation's leading brands and corporations.
The AAF – 4th District is comprised of 25 local federations throughout Florida and the Caribbean representing over 2,000 members.

