The GravityFree Story

As an industry leader, GravityFree has a history of consistent growth through acquisitions, joint ventures and partnerships. Major milestones in the development of the Company are shown by the historical timelines below:

GravityFree Launches Redesigned
The site enhancements go way beyond a new look to coincide with the new brand, which rolled out last year.


GravityFree Celebrates its 10th Anniversary!
GravityFree is proud to have been in business for a decade and looks forward to the great things to come in the next ten years.

GravityFree Acquires Barron Productions
GravityFree, who already offered search engine marketing and optimization services, is taking that aspect of their business to another tier by starting an Internet Marketing Division, headed by John Barron, President of Barron Productions.


GravityFree Wins 2006 Hall of Fame Award from the EDC of Sarasota County
GravityFree Wins 2006 Hall of Fame Award from the Economic Development Corporation of Sarasota County in the Technology category

GravityFree Takes Flowers to the Pentagon
GravityFree's nationally acclaimed florist software is selected as the solution for the Pentagon's internal flower shop.


GravityFree Dominates Floral Website Market
GravityFree partners with Beneva Flowers' guru Art Conforti to create the most successful online florist software in the country.


GravityFree Co-owner Scott Heaps Appointed to DTP Board
Scott Heaps was appointed to officer of the Downtown Partnership of Sarasota Board of Directors.

GravityFree Incorporates SEO Principles Into Web site Development
We adopted Search Engine Optimization into our discipline by applying SEO practices to our current processes.


GravityFree Captures Technology Company of the Year Award
The Sarasota County Committee for Economic Development (CED) presented GravityFree with the award for Technology Company of the Year.

GravityFree Takes a New Direction
We begin to develop applications that can be purchased on a licensing fee basis, allowing us to develop applications faster and more affordably.

GravityFree Launches Chamber Site
GravityFree partners with the Greater Sarasota Chamber of Commerce to develop a new, state-of-the-art Web site.


GravityFree wins another 14 Addy Awards
Including a Best of Show for both Electronic Media and Print, having won 32 awards in three years, we are finished entering the Addy's as we are running out of wall space.

Point of Sale Application Launched
We develop proprietary Web-enabled Point of Sale system geared towards the needs of small to mid-sized companies.

X-celerator Engine Developed
GravityFree develops its first generation of application development tools, which will pave the way for their line of software products to come.


Heaps selected Gulf Coast Business Review’s “Top 40 Under 40”

GravityFree wins another 11 Addy Awards
GravityFree begins to out-compete even the biggest advertising firms in Sarasota by winning Judges Choice awards for Electronic Media as well as Print.

"Young Business of the Year" Winner
GravityFree wins at the Greater Sarasota Chamber of Commerce Small Business Awards.


GravityFree enters Addy Awards and wins big
We entered 8 creative pieces into the Advertising Federation Addy Awards. We came home with 9 awards, including 5 in the Internet category alone.

Ad-vantagenet changes name to GravityFree
Company adopts new name that better defines its function… helping companies become free of the gravity caused by inefficiency.

"Young Business of the Year" Finalist
GravityFree wins at the Greater Sarasota Chamber of Commerce Small Business Awards after only two years of serious competition for the title.


Company Lands Rooms To Go
We land our biggest project yet, weighing in at just over a million in revenue, putting us on the map both nationally, and with industry partners.

Surgical Safety Products Kiosk is Revealed
Ad-vantagenet breaks into the browser-based kiosk industry with its sleek new product for the medical industry.

Ad-Vantagenet Team Grows to Ten
Ad-vantagenet hires additional staff to keep up with growing market demands and begins to specialize and create policies for each of its processes.

Gulf Coast Business Review “Entrepreneur of the Year” Finalist


Ad-Vantagenet Begins Office Renovations
Ad-vantagenet occupies a larger space and begins transforming the interior into a creative playground.

Company Begins Development on Online Entertainment Network
Ad-vantagenet lands a $100,000+ project with the Online Entertainment Network to redesign their music industry portal - changing how music fans listen to concerts.

A Party of Six
Company begins to hire initial staff of graphic designers, html coders, marketing executive and office management staff.

Gulf Coast Business Review "Entrepreneur of the Year" Runner Up


Company Lands
Company lands first major application, for online dating and relationship portal. This is GravityFree’s first national, high profile client.

Ad-vantagenet becomes one of the first local companies to offer online transaction software for processing orders and payments over the web.

Co-Founders Meet Over Lunch
Scott Heaps and Ray Villares meet for lunch at the Sarasota Brewing Company to discuss possibly working together on a few projects.