International Internet Marketing Guru
John Barron, the Internet Marketing Director for GravityFree, has been invited to speak at SMS India, taking place on February 2nd and 3rd in Bangalore, India. The search marketing summit is the first of its kind and organizers plan to do it annually. Akshaya Patra and the OME – The Community of Online Marketing Enthusiasts are the co-producers of this event, which was developed in order to help marketers, advertisers, CEO’s and business owners learn about search marketing strategies as it relates to pay-per-click (PPC) marketing, search engine optimization (SEO), social commerce, mobile marketing, local marketing, international marketing and affiliate marketing thru keynote addresses, panel discussions and networking functions.
“I am thrilled to have this very unique opportunity,” says Barron. “I will be in the company of very prominent industry leaders whom I admire greatly.” Along with Barron, some of the other speakers will include Gillian Muessig, President and Co-Founder of SEOmoz; Ian McAnerin, Founder & CEO of McAnerin international Inc.; and Eric Weaver, digital marketer and social media speaker.
Barron has been helping clients market themselves online with a special focus on pay-per-click advertising since 2003. Then Google Adwords was a very simple tool that featured paid ads along side Google search results. Now Google Adwords, along with Facebook and Microsoft Advertising, is a complex marketing tool that reaches almost everywhere people use the internet, including social media, mobile, video and other online properties. Barron is also Individually Qualified in Adwords.
The Summit is expected to have over 300 attendees. Barron presentation offers other marketers sensible advice on how to make the most of their PPC strategy, as well as the tools that he has utilized helping clients achieve and measure their search marketing goals.
About Akshaya Patra
Akshaya Patra conducts the world’s largest NGO-run midday meal program and currently feeds more than 1.2 million children every day! It caters to over 8000 government and government-aided schools in 18 locations spread across 8 states in India. The Foundation expects to reach 5 million children by 2020. Search Marketing Summit 2011 is intended at gaining expertise to enrich Akshaya Patra’s online presence. It also becomes a knowledge-sharing platform for SEO and SM experts to share the tricks of their trade. It is a novel attempt by a not-for-profit organization like Akshaya Patra, reiterating the fact that non-profits are becoming better consumers of the internet.
About Online Marketing Enthusiast Community (OME )
OME – The Community of Online Marketing Enthusiasts consists of passionate online marketers whose expertise spans several areas such as search engine optimization (SEO), social media, search engine marketing (SEM), affiliate marketing, analytics, content and much more in Bangalore, India.